📌 This article answers the following questions:
- How do I connect elloha to Mailchimp to synchronise my contact list?
- How do I automatically export my elloha customers to Mailchimp?
- Are new bookings automatically added to Mailchimp?
- How do I use Mailchimp to send newsletters to my past guests?
Why is this important?
Email marketing remains the most effective way to generate direct bookings. By automatically synchronising your contacts:
You save valuable time by avoiding manual data entry.
You stay top of mind with your guests by sending them updates about your holiday home or special offers.
You enhance your professional image with stylish, automated newsletters.
Follow the step-by-step guide
Step 1: Access the Mailchimp synchronisation settings
To synchronise your contacts with Mailchimp, follow these steps:
In the main menu of your elloha account, go to the Customer Database section.
Click on the ‘Synchronisations’ tab.
Find Mailchimp in the list and enable synchronisation.
💡 Tip: Make sure you’ve already created a Mailchimp account to complete the connection.
Step 2: Enter your Mailchimp API key
Once synchronisation is enabled, enter the technical identifier used to link your Mailchimp account to elloha:
Copy the API key from your Mailchimp dashboard.
Paste it into the Mailchimp API Key field.
Save the changes.
💡 Tip: If you’re not sure how to retrieve this information, check out Mailchimp’s official tutorial on generating an API key.
Step 3: Confirm the synchronisation
Once you’ve entered your API key, follow these final steps to complete the connection:
Click the validation button to confirm your setup.
Your elloha customer file is now synchronised with your Mailchimp account.
Your contacts are automatically transferred to your Mailchimp account.
Your customer data is immediately available for your future email campaigns.
💡 Tip: This automatic synchronisation allows you to keep your database up to date without any manual intervention.
⚠️ Please note: Make sure you have obtained your travellers’ consent (GDPR tick box) before sending them marketing communications.
Key points
Synchronisation is automatic once set up.
It allows you to build a high-quality database without any manual effort.
It’s a powerful tool for increasing your direct bookings and reducing your reliance on third-party platforms.